“On skin care, the nice thing about aesthetics is it’s literally for any age,” says esthetician Heidi Baker, owner of Simply Skin by Heidi.  “I treat young people with acne, and I have 90-year-old clients who come in for facials.  So you can see results at all ages.”

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Simply Skin by Heidi

In the heart of Orange, Heidi Baker has been transforming lives one face at a time.  With more than 25 years of experience as an esthetician, Baker has built a reputation for her personalized approach to skincare and beauty.

“In my business, I take a customized approach with my clients and their unique needs,” Baker explains.  “Whether it’s their skin, eyebrows, or a particular problem they’re coming to me for, it’s personalized to what they need.”

Baker’s passion for her work is evident in her philosophy.  “I just like helping people feel better about themselves,” she says.

Specializing in facials and eyebrow services, Baker offers a range of other treatments, including airbrush tanning, lash lifts, peels, brow lamination and treatments for specific conditions such as acne.  Her expertise in natural brow design has helped countless clients achieve their desired look.

“Just like with curly hair, you get a haircut that works with it.  The same thing applies to your eyebrows,” Baker explains.  “If you work with them naturally, you can get where you don’t have as much maintenance to keep them looking really good.”

Baker’s approach to skincare is inclusive, catering to clients of all ages.  She recalls a client who was 80 when she started with Baker.

“She had sun damage, and we made significant improvements in her skin texture, says Baker. “Her confidence was boosted, and she felt better.”

Education is a cornerstone of Baker’s practice.  She believes in empowering her clients with knowledge to make informed decisions about their beauty and wellness, even through virtual consults.

“Think of it like we are a personal trainer for your skin,” she says.

A prevention pro tip Baker highly promotes is sunscreen.  “If you’re wondering if you should put on sunscreen, then you should put on sunscreen,” she says.

With an estimated 1,000 clients served over her career, Baker has witnessed the transformative power of her work.

Cindy Amezcua and her sister have been with Baker for 15 years.  “She really caters to our skincare needs and keeps us young—everyone compliments our skin,” says Amezcua.  “She is really good about not just your outer beauty but your inner beauty as well.”

Baker loves how Orange is friendly to small businesses.  “Orange has this quaint, cozy, small town feel with the advantages of a big city,” she says.  “It’s the best of both worlds. And the name is really cute—I love Oranges.”

Simply Skin by Heidi
1500 East Katella Ave., Suite M  /  714-924-4505